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Utilizing the Web to Make Your Business More Streamlined

Your company’s website serves many purposes. One purpose that I feel often gets overlooked is that of automation and simplification of internal business processes. When created properly your website can …

Making the Most Out of My First TweetUp Experience

I had the privilege of attending the inaugural Michiana TweetUp last night. I had an amazing time getting to know some of the 50+ attendees whom I had been conversing …

How to Increase Traffic to Your Website

I’ve recognized a trend among small businesses when it comes to their web-based marketing efforts. It’s what I like to call the “Build it and they will come” syndrome. Often …

Why Your Website Needs to Make a Positive First Impression

First impressions are everything, especially on the web. Within 10 seconds of arriving at your website (or blog) your customers will have formed either a negative or positive impression about …